Maldives Marketing and Public Relations Corporation (MMPRC/ Visit Maldives), in collaboration with the Permanent Mission of the Maldives to the United Nations in New York, participated in the New York Tourism event on 16th June 2025, successfully presenting the Maldives as a premier destination for strategic partnerships in the tourism industry. The forum was honoured by the attendance of the Special Envoy of the President Dr Mohammed Waheed Hassan. The MMPRC delegation comprised Chairperson of the MMPRC Board of Directors, Abdulla Ghiyas Riyaz, and CEO and Managing Director of MMPRC,  Ibrahim Shiuree. 

The forum was a vital platform to showcase the nation's robust economic growth and to position the Maldives as a forward-looking, investor-ready country by leveraging the presence of the high-level delegation to engage directly with key stakeholders. It aimed to promote signature initiatives in tourism and investment, and signal the Maldives openness to long-term partnerships. To this end, MMPRC captivated attendees with a compelling video presentation featuring destination highlights and outlining collaboration opportunities with Visit Maldives. 

The US market remains a strong market for the Maldives tourism industry. In 2024, the US ranked as the 7th top market, and currently holds the 8th position in 2025. To further strengthen the Maldives' presence in the market, MMPRC has already conducted several activities this year, including a successful familiarisation trip, participation in the Travel and Adventure Show, and a Discover Maldives Webinar earlier this year.

MMPRC remains committed to facilitating strong partnerships and this forum provides exciting new opportunities, contributing significantly to the continued prosperity and sustainable development of the Maldives' tourism sector.